Dear Councillor Jones,
Ralph Dubber Creative Services is a leading visual effects artist based in the West End. I provide visual effects for the film and advertising industry and have been based in London for over 15 years.
Like many businesses in London, I cycle to work every day. And even larger proportion of the people I work with would cycle to the office if they felt comfortable and safe on the roads.
I value my safety and we want to promote active lifestyles for myself and colleagues/friends. We support their freedom to choose how they get to work. We also note strong evidence that more cycling increases spending in local retail businesses and lowers air pollution levels.
The excellent provision for cycling in the Tavistock/Torrington Place trial scheme will help me retain the business I do, providing a safe passage to and from work. They will also make London a more attractive city in which to build and run all businesses.
The scheme is, on balance, excellent for all businesses and for London. Please ensure that it is retained.
Ralph Dubber Creative Services Ltd.